Toll Brothers buys Heron Bay site for new luxury housing development

Bruce E. Toll, Co-Founder at Toll Brothers - Philadelphia Business Journal
Bruce E. Toll, Co-Founder at Toll Brothers - Philadelphia Business Journal
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Toll Brothers has acquired a nearly 21-acre site at the former Heron Bay Golf Course in Parkland for $19.5 million, with plans to build 52 single-family homes. The purchase price equates to about $933,461 per acre. The homebuilder, headquartered in Fort Washington, Pennsylvania, intends to develop Saltgrass at Heron Bay at 11773 Northwest 70th Place.

According to Toll Brothers’ website for the project, the new development will offer four-bedroom and five-bedroom homes ranging from 2,632 square feet to over 4,000 square feet. Each home will feature either a three-car or four-car garage. Presales and construction have not yet started, but asking prices are expected to begin at $1.6 million.

Toll Brothers won the city of Parkland’s solicitation for homebuilders in 2023 to redevelop part of the former golf course. “Saltgrass at Heron Bay will consist of four-bedroom and five-bedroom homes, ranging from 2,632 square feet to more than 4,000 square feet,” according to information on Toll Brothers’ project website.

The Heron Bay Golf Course closed in 2019. In 2021, North Springs Improvement District purchased the entire 223-acre property for $32 million and retained about 150 acres for stormwater management and open space. Another portion was set aside as a memorial for victims of the Marjory Stoneman Douglas High School shooting in 2018.

In 2023, Parkland bought the remaining land for $25.4 million and then sought proposals for redevelopment from developers via its city website. Toll Brothers outbid ten other firms—including K. Hovnanian Homes and Mattamy Homes—to secure the site.

Toll Brothers was founded in Philadelphia in 1967 by Bruce E. Toll and Robert I. Toll as a luxury homebuilder that also develops apartments.

The trend of converting closed golf courses into residential developments continues across South Florida due to limited available land between natural boundaries like the Atlantic Ocean and Everglades (https://www.sun-sentinel.com/real-estate/fl-bz-golf-course-redevelopment-20230414-ff53hr36vrcwlnclijr43ejlpi-story.html). Last year saw Lennar and BH Group start sales on a planned community with over one hundred homes on another shuttered golf course near Aventura (https://therealdeal.com/miami/2023/05/03/lennar-bh-group-launch-sales-at-former-presidential-estates-golf-course-in-aventura/). Similarly, plans are underway by Miami-based 13th Floor Homes for a large single-family community at Tamarac’s closed Woodlands Country Club (https://therealdeal.com/miami/2023/01/09/13th-floor-homes-plans-335-houses-on-tamarac-golf-course-site/).

“Toll Brothers paid $19.5 million for a site at Parkland’s long-closed Heron Bay Golf Course, with plans for 52 single-family homes,” according to company records.



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